Stress & Anxiety

Why women?

According to a research conducted by the National Library of Medicine, anxiety among females is higher compared to men due to metacognitive beliefs in uncontrollability . Metacognition can be explained as the belief of self-cognition that involves observing, analyzing and reviewing your own thoughts. It guides you to identify your thoughts and take necessary action.

There are several myths centred on the stress levels and anxiety. Let’s have a look at those.

Stress and anxiety should not be taken casually. Studies have proved that women are more prone to develop Generalized Anxiety Disorder (GAD), Panic Disorder, and Post-Traumatic Stress Disorder (PTSD) compared to men. The reasons are many:

In stressful situations, men and women tend to use different coping strategies which make women more anxious and such circumstances demand a remedy. professional help can be one solution, but how do you like the sound of a supplement drink? Yes, from the house of Viva, iCare drink is curated specially for women to manage their stress, anxiety and hormonal imbalance.

Ladies, who have consumed this peach-flavoured drink, shared their success stories with us. We feel proud to do our part in securing the lives of the caregivers. Taking care of mental health is equally important so if you have stepped on your 35th year, start consuming it now. iCare is meant to take care of your holistic well-being.

“Get your hands on a bottle of iCare and experience your life take a new turn.”

It is a unique natural formulation derived with the basics of Ayurveda, consisting of incumin ComplexTM which is a blend of Curcumin, Boswellia, Asparagus and Valerian which holistically supports overall women well-being.


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